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Oct 3, 2007

After southpark sales of hybrids in the US dropped to an aggregate 22,859 units in September 2007, down 1.9% from September 2006.

Has anyone put together the correlation of the infamous southpark "smug" episode and the decline in HyBrid sales.
 

The decline occurred despite the total net number of hybrid models on the market increasing to 10 from 9 in September 2006. The hybrid share of new vehicle sales stayed below the 2% mark at 1.75%. August results saw the hybrid share of new vehicle sales drop back below 2% for the first time since February 2007.

In 2006 Southpark air a episode where "Hybrid" drivers created so much "smug" driving thier self apprciation veihcles that they threthend the very air they were trying to protect.

If you missed it, you can see the full episode here:  http://www.southparkzone.com/episode-vid-1002.htm
 
Seriously hard to believe the power of "smug".