"Every quasi-hybrid under the sun is being labeled as a hybrid for public relations benefits." Mark thinks that hybrid technology should be put to better uses than turning a 16-mpg vehicle into an 18-mpg vehicle. "The point is not to turn extreme gas-guzzlers into moderate gas guzzlers."
Hybrid Talk: Big Auto Bandies the H Word:
Despite the buzz that they'll save money and the environment, many of today's hybrids aren't as fuel efficient as they pretend to be... Hybrids used to be the environmentalists' great shining hope for combating auto pollution, greenhouse gas emissions, and gas guzzling. Those were the romance days for hybrids, the first two or three years following their introduction in 2000. But the honeymoon is over. With the emergence of performance-oriented hybrids and ultra-mild hybrid systems, environmentalists now see the technology as one more example of how Big Auto has hoodwinked consumers into believing their products are as green as they can possibly get."