A GM representative has reportedly admitted that the Volt's problem is soft demand, not low production. Speaking with the Daily Caller, GM's Director of Policy and Washington Communications, Greg Martin, said that (as paraphrased by the Daily Caller):
"Its underwhelming sales numbers have a lot to do with the fact that it's a new vehicle, there still is not an adequate infrastructure in place for the advanced battery, and the technology is only scalable to a certain point. That means that any GM-manufactured electric car will be a small car "with a technology that comes with a price." Not exactly the apple of the soccer mom's eye."