Dell needs to focus more on "core strengths" to make tangible environmental change... My comments on "dells-new-eco-bait-and-switch-the-plant-a-tree-for-me-program"
I own numerous DELL systems and love their service... (for over 7 years)
However, I am disenchanted by this obvious greenwashing attempt at capitalizing on the Eco-Boom. (Plant, hugg a tree etc...)
Dell needs to stay "focused" on what they are good at to be "greener".
Example: "dell" could offer customer BIO's updates on all systems using "speed-step" and turn off un-needed home PC hardware on the 200 million Dell PC's lacking basic sleep or hibernation modes...
EFFECTIVE - programs like this by Dell could reduce massive amounts of both energy consumption and CO2.
They need to focus on how their strengths that can help them and the public... this will surpass the "green wave" and is sustainable.
And leave the tree planting & donations to sierra & GreePeace as that is what they are good at.
Dell IS doing a admirable job at their "Eco efforts", but needs to take the higher ground warm and fuzzy "eco-campaigns of the week".
I understand this may go against the current marketing model of "users self important, feel good" purchases. But, it will make me and other long term DELL owners look back at this in another 7 years and say, "Dell really did make a difference on the environment".
Hey, but what do I know... I don't work at Dell.
Read comments from Dell here...
