Jan 30, 2008

Most Companies Focus On Green For PR Value


Investors view the environment as a major long-term investing opportunity, according to the results of a survey of investors released by Allianz Global Investors.allianz4.jpg

Of the 1,003 investors surveyed, 49 percent said that over the next 12 months they were likely to invest in a company or mutual fund looking to provide solutions for environmental problems; 17 percent reported having already made such an investment.

While investors believe the environment is a serious business issue, they also believe that many companies have yet to view it that way. Nearly eight in 10 investors (78%) say most companies today focus on environmental issues for public relations value rather than financial value.