Jan 9, 2012

BP Ad Campaign Following Gulf Oil Spill Deemed 'Propaganda' By Some - huffingtonpost

huffingtonpost.com...BP PLC's rosy picture of the Gulf, complete with sparkling beaches, booming businesses, smiling fishermen and waters bursting with seafood, seems a bit too rosy to many people who live there. Even if the British oil giant's campaign helps promote the Gulf as a place where Americans should have no fear to visit and spend their money, some dismiss it as "BP propaganda."

The PR blitz is part of the company's multibillion dollar response to the Gulf oil spill that started after the BP-leased Deepwater Horizon drilling rig exploded off the coast of Louisiana on April 20, 2010, killing 11 workers and leading to the release of more than 200 million gallons of oil. As engineers struggled to cap the out-of-control well, it turned into the largest offshore oil spill in U.S. history.

Now, BP is touting evidence that the Gulf's ecology has not been severely damaged by the spill and highlighting improving economic signs.

"I'm glad to report that all beaches and waters are open for everyone to enjoy!" BP representative Iris Cross says in one TV spot to an upbeat soundtrack. "And the economy is showing progress, with many areas on the Gulf Coast having their best tourism season in years."

Please read more from: