What do you think is the best way to get people to change their bad behaviors?
Photo: dnnya/FlickrAnti-environmental behavior reaches a tipping point of public disapproval, signaling that the sustainability message has permeated the masses.
Littering was seen as being more embarrassing than cheating on your taxes, according to a new poll of 1,105 Americans. What does this mean?
...lBeing eco-friendly is no longer considered a fringe activity limited to a small group of hard-core activists or early adopters,” said Suzanne Shelton, CEO of Shelton Group. “Thanks to years of green growth, messaging and new products, the idea of sustainability has finally permeated the American conscience,” she said.
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